Fish Arrow Flash J Shad 4.5"
The 4.5" Flash-J Shad is a great BIG perch lure. Much fatter and with a bigger tail than the 4" model. Brilliant for bass too (also see SW version for more colour options). Fish on something like a 3/0 or 4/0 jighead and you're away... Great weedless/weightless too.
Ben's an idiot so hasn't added a full category run-down yet. We're sure he'll get on it shortly.