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New J-Braid X8 - 150m

Daiwa's J-Braid X8 was probably the first sub-£20, 8 strand braids. It turns out that it's not only ..

£15.99

New CLF Species / Wrasse (7/8/9 July 2017)

This year we have split our Cornish Lure Festival in to two phases:1) July 7/8/9 - Species/Wrasse.2)..

£0.00

New Outback NS866ML

A genuine Japanese designed travel style bass rod. The 8'6" length makes it an ideal all-rounder and..

£249.99

New Seiryu Hyper 40g

Heavier, quality metal casting jigs supplied with assist hooks top and bottom for complete versatili..

£6.99

New Seiryu Hyper 20g

Quality metal casting jigs supplied with assist hooks top and bottom for complete versatility. incre..

£5.99

New Seiryu Bits 10g

LRF casting jigs. Come supplied with a small assist hook on the nose and a treble on the back for co..

£5.99

New Seiryu Bits 6g

Perfect LRF casting jigs. Come supplied with a small assist hook on the nose and a treble on the bac..

£5.99

New Seiryu Bits 3g

Mini LRF casting jigs. Come supplied with a small assist hook on the nose and a treble on the back f..

£5.49

DoLive Stick 6''

One of our most popular soft plastic lures ever. You won't even need to open the packet before you c..

£10.49

EWG Superline Spring Lock Hooks

Weedless swim bait hooks supplied with a secure 'hitch hiker' spring lock. Size 3/0 = 4 per pack...

£4.99

Mini Worm KR-26

Super sharp little hooks perfect for catching all manner of species down the sides of harbour walls,..

£2.99

Final Keeper

The Final Keeper is one of those items that any angler in their right mind just wouldn't be without...

£1.99

Flash J 5''

Absolutely superb bass catching lures to rig weedless and weightless. Perfect in shallow water! They..

£8.49

Texposer Hooks

Classic Texposer weedless hooks. Slightly longer shank than most. ..

£4.29

Senko 6"

The original Senko lure! Ideal weedless/weightless bass soft plastic lures. Try them after dark too!..

£7.99

EWG Weighted Superline Spring Lock Hooks

Weedless swim bait hooks designed to incorporate both added weight and a secure 'hitch hiker' spring..

£6.99

-38% Aqua Mini Bottle

A specialised container to store the smaller of the EcogearAqua lures - Straw Tail and Katsu. Watert..

£2.49 £3.99

-50% Aqua Swim Shrimp 4''

These are amaaaazing!!!! The tail-less, slightly smaller versions have just won 'best soft lure..

£4.99 £9.99

-44% Game Bag

Saltwater resistant LRF style bag from uber-cool Japanese brand Magbite. Incredibly well designed, t..

£29.99 £53.99

-22% Max Beat PE 150m

Max Beat is the best value braid we've had. Far more reliable than most, the range covers everything..

£13.99 £17.99

Flash J 5''

Absolutely superb bass catching lures to rig weedless and weightless. Perfect in shallow water! They..

£8.49

Bottom Jig

These new jigs from Spro could very possibly revolutionise the way that a lot of anglers fish with s..

£2.99

Zonk 120

Who comes up with a name like 'Zonk'?! It's brilliant! The Megabass Zonk provides us with somethi..

£22.99

DoLive Stick 6''

One of our most popular soft plastic lures ever. You won't even need to open the packet before you c..

£10.49

Final Keeper

The Final Keeper is one of those items that any angler in their right mind just wouldn't be without...

£1.99

Patchinko 100

The Patchinko 100 doesn't really need an introduction. It may be relatively new on the market but wi..

£18.99

Patchinko II

The Patchinko 2 is our best selling surface lure. The best bass, surface lure in existance?! Maybe! ..

£19.99

Rod Holder

If you struggle with holding or putting your rod down to change lure/line, these clip to your bag/be..

£22.99

#1 for lure fishing rods

There is nowhere on British shores where you will find anglers speaking more passionately or in such detail about fishing rods. Since we opened in 2010 we have learnt from a customer's point of view just how difficult it is to make informed decisions when buying rods online. Manufacturers seem to have their own way of rating things and generic descriptions don't help at all. We've done as much as we can here (although there's much, much more to come) to help guide you through the specifications and action of every rod we stock to ensure that you don't end up buying something that just isn't what you expected it to be.

We'll have various amounts of information to add to the site shortly. Browse the "rods" category to compare those that are most relevant to your style of fishing. If you still have any questions, feel free to contact us for further advice.


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